Barbara Chapman

With over thirty years of creative experience across luxury, high fashion and the high street sector, Barbara brings an understanding of how to deliver brands across every touch point within the retail environment – windows, in store, press shows, launch parties, showrooms and photographic shoots.

Barbara believes that visual merchandising can achieve commercial success by inspiring customers through innovative, creative and unique brand experiences. Using skills in creative conceptualisation, project management and both old school crafting and hi-tech execution, she delivers unique and motivating retail environments.

Barbara has worked for and with a wide range of spectacular brands including Selfridges, Burberry, Mulberry, Oasis, Liberty, Marks and Spencer’s, Ralph Lauren, Jigsaw, Jaeger, Jo Malone and Daks.